Christian Buckley – CMS Wire
Shifting to a digital workplace is as much about a cultural change as it is about technology.
Most companies have the tools and systems in place to move from an email and document-centric model to a digital workplace, but fail to recognize the process changes that come with this shift in work habits.
“Social organizations,” those that have adopted social collaboration, will find it easier to make this transition. Social is what powers the digital workplace, allowing employees to move more seamlessly between disparate systems and processes3.
As authors Anthony J. Bradley and Mark P. McDonald illustrate in their book “The Social Organization,” no single set of features or preferred vendor list distinguishes a social organization from others. It has more to do with how they approach problems, and their ability to reach deep into their toolkit to find the right tool, process or methodology to solve each unique problem. They recognize no single tool or platform can solve all business problems or, within a large corporation, meet the needs of various team or regional cultural nuances.
Three factors distinguish most social organizations, which support a broader digital workplace strategy:
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